AskARB: AI-Powered App Review Analysis for Product Teams

November 13, 2023

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TL;DR

AskARB is an AI assistant that analyzes your app reviews and answers questions about them. Instead of reading through hundreds of reviews manually, ask AskARB what users are saying — and get actionable insights in seconds.

  • Ask questions in plain English — "What are users complaining about this week?"
  • Get summarized insights — Feature requests, bugs, and sentiment trends
  • Generate reply drafts — AI-crafted responses you can edit and post
  • Spot patterns faster — Identify issues before they become crises

The Problem: Too Many Reviews, Not Enough Time

Product teams know their app reviews contain valuable insights. Users tell you what's broken, what they want, and what they love. The problem? Reading through hundreds of reviews is impractical.

Most teams either:

  • Skim reviews randomly and miss important feedback
  • Assign someone to manually categorize reviews (time-consuming and inconsistent)
  • Ignore reviews entirely and rely on other feedback channels

None of these approaches scale. AskARB changes that.


What AskARB Does

AskARB is an AI assistant built into AppReviewBot. It reads and understands your app reviews, then answers questions about them conversationally.

Ask Questions, Get Answers

Instead of searching through reviews manually, just ask:

  • "What are the top 5 feature requests from the last month?"
  • "Are users mentioning any crashes after the latest update?"
  • "What do users like most about our app?"
  • "Summarize negative reviews from this week"

AskARB analyzes your reviews and returns a clear, actionable summary.

Generate Review Replies

Need to respond to a review but not sure what to say? AskARB can draft replies based on the review content. You review, edit, and post — saving time while maintaining a personal touch.

Sentiment Analysis

Track how user sentiment changes over time. AskARB identifies:

  • Trending positive — What users are praising
  • Trending negative — What's causing frustration
  • New issues — Problems that appeared recently

How It Works

AskARB uses large language models (similar to ChatGPT) that have been fine-tuned for app review analysis. When you ask a question:

  1. Context gathering — AskARB pulls relevant reviews based on your query
  2. Analysis — The AI identifies patterns, themes, and specific examples
  3. Response generation — You receive a clear summary with actionable insights

The AI understands app-specific context: feature names, common user issues, platform differences between iOS and Android, and typical review patterns.


Practical Use Cases

Product Planning

Before your next sprint planning, ask AskARB: "What are the most requested features?" You'll get a ranked list based on how often users mention each request — data to prioritize your roadmap.

Bug Triage

After a release, ask: "Are users reporting any new issues?" AskARB surfaces crash reports, bugs, and UX problems so you can respond quickly.

Competitive Insights

If you're monitoring competitor apps, ask: "What do users dislike about [competitor app]?" Understand where competitors fall short and where you can differentiate.

Customer Support

When responding to reviews, ask AskARB to draft a reply. The AI considers the review's tone and content to generate an appropriate response.


What AskARB Is Not

To set realistic expectations:

  • Not a replacement for reading reviews — It's a tool to surface patterns and save time, but you should still read individual reviews for context
  • Not 100% accurate — AI can misinterpret nuance; always verify insights before acting
  • Not automatic — You ask questions and get answers; it doesn't automatically take actions

Getting Started

AskARB is available to all AppReviewBot users. To use it:

  1. Connect your apps — Link App Store Connect and Google Play
  2. Wait for review sync — AskARB needs reviews to analyze
  3. Start asking questions — Use natural language to query your reviews

The more reviews you have, the better AskARB's insights become.


Key Takeaways

  • App reviews contain valuable product insights — But reading them all isn't practical
  • AskARB lets you query reviews conversationally — Ask questions, get summaries
  • Use it for product planning and bug triage — Surface feature requests and issues quickly
  • AI-generated replies save time — Draft responses faster, then personalize
  • Sentiment tracking spots trends early — Know when something changes

Next Steps

Ready to turn your app reviews into actionable insights?

  1. Try AskARB — Included with AppReviewBot
  2. Connect your apps — Link your App Store and Google Play accounts
  3. Ask your first question — Start with "What are users saying about my app?"

Stop guessing what users want. Let AskARB tell you.

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